Product

How a sticker becomes infrastructure.

An Action Tag is a small, managed trigger: the QR, ordinary URL NFC tag, and Action Link share one opaque identity, while the platform decides what opens and records privacy-limited analytics.

Step 1

Create the tag

In the Action Tags manager, give the Action a name and choose a safe hosted Link Page or HTTP(S) destination. Connect Simply360 when you want a record-aware Wizard. The destination can change later without re-printing anything.

Step 2

Get it into the world

Order tags through the shop — TapTag prints your artwork and loads your action link before they ship — or print the QR yourself. Already own NFC tags? Point them at your actions instead of buying new ones.

Step 3

People tap

An ordinary URL NFC tap opens instantly in the browser — no app to install. Secure-chip and Fresh Scan verification are separate powered/provisioned capabilities and are never implied by a plain URL tag.

Step 4

You see everything

Each interaction records retention-limited detail and lifetime aggregate analytics. When Simply360 is connected, successful powered actions can update records — attendance, feedback, sign-ups — and run governed follow-up automations.

The security story

Serious protection in a very small package.

Ordinary URL Actions are safe dynamic destinations, not proof of physical presence. Stronger verification exists only where its separate powered or secure-provisioning requirements are met.

Secure-chip program

NTAG 424 DNA is not self-serve

Secure tags can compute a one-time cryptographic code, but keys, initial counters, custody, and converter handoff require the separately reviewed secure-NFC provisioning program.

Replay-proof

Counters that only move forward

Provisioned secure taps carry incrementing counters that the platform accepts once. This protection applies only to correctly provisioned secure chips, never to an ordinary NFC URL or QR screenshot.

Fresh scans

Configurable scan windows

Powered workflows can require short-lived Fresh Scan evidence. Standalone URL and Link Page Actions remain useful dynamic destinations but do not claim that browser navigation proves presence.

Credentials

Action Credentials with policy

Printed credentials are governed by policy: where they can be presented, which actions they unlock, and instant revocation — with every presentation logged, allowed or denied. Apple and Google Wallet projections of the same credentials are coming soon.

Operators

Staff check-in mode

Staff scan barcodes with a phone camera, tap NFC, or search by name in one mobile-friendly screen — built for the table by the door, not a server room.

Audit

Logs you can stand behind

Resolution outcomes feed human/bot-aware analytics. Raw IP and user-agent values are masked after seven days; lifetime totals do not keep lifetime request identifiers.

See every feature and pricing rule

The short version

Security that fits on a sticker.

The tag is simple on purpose — all the intelligence stays on the platform, where it can be updated, audited, and revoked without touching the hardware.

Ordinary URL tap → active Action → safe destinationSecure-chip and Fresh Scan proof use separate governed pathsPer-record Actions require a Simply360-powered connectionCredentials revoke instantly from your deskEvery attempt logged — including the blocked ones

Put an action in the world.

Start with a handful of tags and one workflow — most teams find the second use case within a week.